Listed below are previous educational events offered by SVCCGP.
March 18, 2022
2022 Fundraising Regulation for Charities and Charitable Gift Planners
Sharon Cody, J.D., Nonprofit Market Manager at Labyrinth, Inc. and Harbor Compliance
Sharon’s more than 30 years of experience as an attorney, charitable fundraiser, foundation executive, donor, and nonprofit board member give her unique insight on the use of fundraising compliance as a strategic tool to build trust, enhance reputation, and increase revenue.
January 21, 2022
How to Evaluate the Success of your Legacy Program
Dr. Ivy R. Buchan, President and Founder, Helix Strategies
Ever wonder if your legacy program is as strong as it could be? Are you on the most efficient track to meet your goals? We learned from Dr. Buchan quick tips to decide what to assess and how to build evaluation into our legacy programs.
November 19, 2021
Is your Legacy Marketing Working?
Brett Marcy, President, Apollo Communications
Sarah Barr, Owner & CEO of Konhaus Print and Marketing
Ever wonder if your marketing efforts are really working? Are they truly showcasing your brand and inspiring a legacy gift? We had the opportunity to ask our experts!
September 17, 2021
Addressing the Elephant in the Room
On September 17th we discussed the ongoing pandemic, its impact on our work, and how we are working through the new challenges and opportunities it brings.
July 16, 2021
Planned Giving through the Donor’s Eyes
Ever wonder what the donor sitting across from you might be thinking? We joined a panel of experts in data analytics and donor behavior. They gave us insight on donors and their legacy giving.
The conversation was moderated by Dr. Ivy Buchan, Fundraising Strategist for Helix Strategies, LLC.
May 21, 2021
One Fine Day: Turning One Day Giving Opportunities into Legacy Gifts
Meagan Given, White Rose Leadership Institute
Jessica Mailhot, Director of Forever Lancaster, Lancaster Community Foundation
We heard how donors from one day giving campaigns have turned into loyal legacy donors. Meghan and Jessica talked about how their legacy donors became engaged and committed to their mission after they launched their one day campaigns.
March 19, 2021
Legacy Giving Stewardship: Real Life Creative Examples that Worked
Ligia Peña, CFRE, MInstF, President of GlobetrottingFundraiser
Chad Barger, CFRE, Chief Strategist and Owner, Productive Fundraising
Chad kicked things off with a quick review of the importance of donor stewardship and some tips for making it more of a priority at your nonprofit organization (with specific examples). Chad then passed the baton to Ligia, a legacy giving expert, who shared even more great examples of legacy stewardship pieces from around the world.
January 15, 2021
Public Policy and the Impact on Gift Planning and Fundraising
Presented by Dr. G. Terry Madonna, Professor of Public Affairs and Director of the Center for Politics and Public Affairs at Franklin and Marshall College
One of Susquehanna Valley Council of Charitable Gift Planner’s annual traditions is to discuss public policy and how it may impact investments, gift planning and fundraising. We heard the nationally renowned Dr. Terry Madonna discuss the impact the incoming presidential administration may have on our work.
November 20, 2020 Annual Meeting
Cash Is Not Always King
Presented by Dan Greenspon, CEO and Founder of DG Capital Insights (DGCI)
September 18, 2020
Top 10 Legacy Fundraising Strategies From Scientific Research
Presented by Russell James III, Ph.D., J.D., CFP®., Professor, The CH Foundation Chair of Personal Financial Planning, Texas Tech University
We were joined at our September Program by renowned and engaging national speaker Dr. Russell James! If ever there was a Rock Star in our profession…Dr. Russell James is it! This was a special opportunity to hear from THE cutting-edge planned giving researcher!
July 17, 2020
SECURE Act and the CARES Act: All that is New in 2020
Jeremie Patrick, CFP®, CRPC®, Rodgers and Associates
Greg Pierce,MBA, MHA, Mennonite Home
May 22, 2020
Building or Rebuilding a Planned Giving Program from the Ground Up
Presented by Nicole Engdahl, Senior Vice President, Planned & Annual Giving, National Parks Foundation
January 17, 2020
George W. Nichols on What you need to know about investing to improve donor conversations
Presented by George W. Nichols, Vice President, Portfolio Manager, Fulton Financial Advisors
At this program, we sought to understand how investments are stewarded by our organizations from stocks and bonds to asset allocations. George went through the basics of how non-profits invest their endowment and legacy funds. This information gave fundraisers insights that may be helpful with donor conversations.